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InfoApp

Create your own first-party intent data. Know what buyers really care about.

Turn your existing content into interactive buyer experiences that reveal what buyers care about and help your Sales and Marketing teams take action.

Without InfoApp Static Content

INVISIBLE.

You distribute content but have limited visibility into what individual buyers are actually interested in.

Buyer’s Journey
Sales
Visibility
Problem Awareness
Solution Understanding
Fit & Feasibility
Risk & Trust
Commercial Viability
Decision
Buyers are active long before sales can see them.

With InfoApp Intent-Based Content

VISIBLE.

Buyers explore your content, ask questions and generate first-party intent signals your team can act on.

Buyer’s Journey
Sales
Visibility
Problem Awareness
Solution Understanding
Fit & Feasibility
Risk & Trust
Commercial Viability
Decision
InfoApp reveals intent from the questions buyers ask — so sellers know who is interested and how to follow up.

How it works

01 Create

Turn your existing content into an interactive library in minutes.

Start with your website URL or existing documents. InfoApp automatically builds an interactive library you can review, edit and share with buyers.

Start with a URL

Paste your website URL and InfoApp instantly builds a ready-to-use library.

Fully Editable

Review, edit, and approve questions, answers and content before buyers see it.

Build Advisor Libraries

Create multiple advisor libraries for different products, services, and customer challenges.

Create an InfoApp Page

Use a URL
Recommended

Paste the URL of the company, product, or offering you want buyers to research through InfoApp.

We’ll analyze your site and build a draft advisor instantly.

Build with Docs

Prefer to build the page manually? Start from a blank page and add your own content.

Add docs, PDFs, videos,
and more.

How it works

02 Engage

Let buyers explore what matters to them.

Give buyers an interactive, AI-style research experience where they can ask questions, explore your solutions, and find the answers they need.

Your Logo

Hi Alex,

Ask anything about
Cyber Breach Readiness

Get the answers you need to evaluate it instantly

See Intent-Based Content in Action

Cyber Breach Readiness

Data Privacy & Compliance

Vendor Risk Management

Customer Onboarding Excellence

Regulatory Readiness & Change Management

Product Evaluation Guide

How it works

03 Understand

Turn buyer engagement into actionable intent.

See what buyers are researching, where they are in the decision process, and how sales and marketing should respond.

InfoApp dashboard

Identify Buyer Intent

See what buyers are researching, the questions they're asking and the topics they care about.

Understand Their Journey

Know where each buyer is in the decision process, from exploration to purchase.

Get Signal Insights

View intent signals across key categories like problem awareness, solution fit, risk and commercial viability.

Take Action

Receive clear recommendations on how sales and marketing should follow up based on buyer intent.

Be everywhere your buyers engage

Deploy Intent-Based Content across every buyer touchpoint and turn buyer interactions into first-party intent data.

Be Everywhere Your Buyers Engage

Turn buyer intent into action

Deliver buyer insights to your team automatically.

InfoApp captures buyer questions and intent, and delivers the insights to your team, connects with your existing tools and makes it easy to act on what buyers care about.

Buyer Insights Delivered to Your Inbox

Receive automatic buyer assessments via email with key observations, buying stage and recommended follow-up actions.

Integrates with Your CRM

Syncs with Salesforce and HubSpot — including assessments, notes and contact information.

Share Across Your Team

Create once, share with licensed users and transfer buyer information and assessments.

Capture Buyer Information Anywhere

Scan business cards and trade show badges, add voice notes, find business email addresses and link every interaction to the right buyer and library.

InfoApp® 10:24 AM

New Buyer Assessment

From: InfoApp

JS

John Smith

Acme Corporation

Intent Stage

Evaluating Fit

Key Observations

  • Interested in integration with Salesforce
  • Asked about implementation timeline
  • Comparing with competitors

Recommended Follow-Up

Schedule a technical discussion to understand integration requirements.
Scan Badge
Voice Note
Find Email
Share

Turn buyer questions into opportunities

Give buyers a Trusted Advisor experience while capturing the questions, interests, and buying signals that help sellers close more business.

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